Program Highlights

• Strategic Roadmap: Develop a clear path to grow your business with personalized mentorship, ensuring your journey is as unique as your business idea.
• Storytelling & Branding: Learn how to craft a compelling brand story and create a strong brand presence in the market.
• Revenue Models: Understand different revenue models and pricing strategies to ensure sustainable growth.
• Go-to-Market Plans: Develop a comprehensive go-to-market plan to successfully launch your business.
• Customer Acquisition: Implement customer acquisition strategies to build and grow your customer base.
• Funding & Exit Strategies: Gain insights into funding opportunities and develop a solid exit strategy.
• Pitch Your Business: Improve your pitching skills and get the chance to pitch your business for a $10,000 cash prize.

Program Outcomes

Upon LevelUP completion, you will be:

• Ready to refine and test your MVP
• Equipped to achieve your first sale(s) 
• Delivering an improved investor pitch 
• Knowledgeable in intellectual property strategies
• Driving customer acquisition to achieve revenue growth 
• Prepared for what investors look for in growth stage companies
• Well-networked among mentors, industry experts, and potential investors

By the end of the LevelUP program, you will not only have a validated business idea but also a comprehensive business plan, a robust go-to-market strategy, and a supportive network of mentors and peers.

12-Week Program

Our 12-week journey focuses on validating your business ideas and preparing your business for funding. LevelUP is built on four pillars:

• Knowledge Transfer: Learn from experts and gain hands-on experience in essential business skills.
• Networking: Build valuable relationships that can propel your business forward.
• Traction: Develop strategies for measurable growth and market impact.
• Funding Preparation: Acquire the skills and insights to confidently approach investors and secure funding.

What Makes LevelUP Different from Other Programs?

• Personalized Mentorship: One-on-one guidance from industry experts.
• Hands-On Workshops: Practical sessions to apply what you have learned.
• Exclusive Networking: Access to key industry events and contacts.
• Actionable Strategies: Focus on real-world applications and execution.
• Comprehensive Support: Resources for every stage of your business growth.

Access to Expert Mentorship

Benefit from our ExIRs (Experts in Residence) – industry leaders offering mentorship in diverse areas like AI, robotics, sales, marketing, finance, marketing and more.

Personalized Roadmap and Post-Graduation Support

Get a customized roadmap for success, created with mentor guidance. Alumni can apply for ongoing support and resources to stay engaged and grow within our network.

Regional Collaboration

Collaborate with regional stakeholders such as the City of Peterborough, Trent University, Fleming College, and community experts. We focus on IP and commercialization, working closely with Intellectual Property Ontario.